ABOUT HOPWEAR
Drink well. Dress better.
The best gift you can get the craft beer enthusiast in your life
What Is HOPWEAR?
Hopwear is a monthly drop of limited-run tees made through real collaboration with independent breweries. We feature one brewery at a time and create a shirt that feels like the place—its story, its vibe, its people. No templates. No logo slaps. Each drop follows a simple rule: one brewery, one design, one run — no reprints—with brewery input throughout and final design approval before anything goes to print.
Who is HOPWEAR For?
We're for breweries and brewery fans. Hopwear is for people who seek out taprooms and collect the places worth the drive. If your favorite spots aren’t the easiest to find (or spell after two pints), you’ll fit right in.
We handle creative direction, design, printing, and shipping end-to-end, so breweries can stay focused on the beer. Members get the tee. Breweries get the feature—long after the drop is gone.
Who Started HOPWEAR?
I'm Dustin B. Church. I joined another really cool niche shirt club and loved the drop culture—waiting for it, unboxing it, collecting it. I kept thinking, why isn’t there a brewery version? There are so many cool breweries out there that should be in on this.
I looked for one and couldn’t find it. So I created the one I wished existed. I love the idea of getting the word out about all the breweries doing cool things through this unique method.